Write Once, Share Everywhere
Recently, I extolled the virtues of Liz August and how she helped me publish the e-book Things That I’ve Said but Probably Shouldn’t Have in a weekend.
This week, I’m going to show you how Liz helps me get my content out in the world on a regular basis.
I call it the “Write Once, Share Everywhere” Method.
Step 1: I write the content: Once a month, I send Liz a Google Doc that contains a month’s worth of newsletters like the one you’re reading. We call this “Long-Form Content (LFC).”
Step 2: Liz does The Magic: Liz takes my Long Form Content and
Sets up my newsletters for the month and schedules them to go out to all of you.
Publishes each newsletter as an individual blog on my website to appease the Google Gods.
Creates social media posts from the LFC, including complementary graphics, and schedules the posts so I can maintain a social media presence.
And in case you’re a visual learner, here’s a video showing how Liz does it.
When I say that this approach has completely transformed my business, I'm not exaggerating. Thanks to Liz, I can focus on what I excel at - and let me drop a hint, it's writing - while staying fully engaged in my business without getting bogged down in the nitty-gritty tasks of content production.
It's like pure magic, allowing Liz and me to cook up something amazing together. I can't wait to spill the beans in our next chat!
P.S. Okay, fine, I’ll tell you, but just a little bit. Liz and I have created a service called the "Write Once, Share Everywhere: Done-For-You (DFY) Edition." I craft your content; Liz distributes it on your platforms of choice.
Already interested? Then book a Discovery Call with me to learn more. Need more info? Stay tuned for the deets.